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On "Innovation Day" we will place a special emphasis on innovative technologies for the Arts and on novel and imaginative approaches in arts + film production. Stay on the forefront of future developments in the performing arts film sector and join us when diverse speakers share their unique insights from encompassing perspectives with a focus on 360° technologies, VR and AR.


The Innovation Day will also feature an IMZ Academy Session on Innovative Technologies for the Arts as well as a cutting-edge VR Exhibition presenting companies and solutions for Virtual Reality production.


14:00-14:30: “The Perfect Place – A 360 Ballet
14:30-15:00: “360° Figaro
15:00-15:10: IMZ Ambassador for Innovation Kay Meseberg shares his expertise
15:10-15:40: “Real Virtual Concert Hall – From Bonn out in the World
15:40-16:10: “Buskers – An interactive live event and social media campaign & TV/web series
16:10-16:30: “Uaxuctum 360
16:30-16:50: “A Jerusalem Experience – Telling fictional stories in VR
16:50-17:15: “Song all around you
17:15-17:30: Summary and conclusion by Host Annina Zwettler

11:00-19:00: VR Exhibition



TV Programme Coordinator and New Media Manager at ARTE Deutschland

Annina works on ARTE’s content and digital properties strategy and latest developments such as VR and AR. Before that she was a curator and project manager at the ZKM l Karlsruhe and Technisches Museum Wien.


Head of VR/360 at ARTE

Kay Meseberg studied Political Science at University of Potsdam in Germany. He worked since the end of the 90ties on many award-wining digital productions and as a journalist. Since 2013 he is working for ARTE in Strasbourg, France. After his contribution for the world-first VR-documentary Polar Sea 360 in 2014 he is working on immersive media and other innovative forms and heading the ARTE unit dedicated to upcoming technologies. Kay is also a visiting lecturer for the Center of Collaborative Arts and Media at Yale University and Innovation Ambassador for the IMZ.


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