© Centrica

‘Art as a platform for a new Renaissance’

Presented by Centrica + VirtuItaly

Art can be part of our life in new engaging ways through digital technologies: from immersive exhibitions to EdTech that can bring art to schools and universities. Art can be a platform for the dialogue between people from different cultures and places. Seeing art through multiple lenses and making connections across a variety of beings like nature, culture, history, and place, can bring a new experience with geography and with our heritage. ArtCentrica wants to create an ethical bridge between users and museums, creating additional revenues for cultural institutions. For a new Renaissance.

This Avant Première Talk is held in the course of the Innovation Focus.


  • ArtCentrica © Centrica

  • ArtCentrica © Centrica


Marco Cappellini

CEO at Centrica + VirtuItaly

Born in Florence, electronic engineer, CEO & co-founder of Centrica (high-res digitisation & enabling technologies), co-founder and President of ViDiTrust (anti-counterfeiting & security), CEO & co-founder of VirtuItaly (immersive & interactive exhibitions).

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