From Vision to Views - Leveraging Video Platforms

Video platforms such as YouTube play an important role in the consumption of audio-visual content and reshaped the way how audio-visual content is consumed. The platform offers opportunities for individuals, businesses, and organisations to reach global audiences. Focusing on platforms like YouTube and related tools, this panel explores innovative strategies for the distribution and utilization of productions in today’s digital landscape.

The panel delves into how these modern channels can amplify reach, engage diverse audiences, and provide new monetization opportunities. Panellists will share their experience with the implementation and maintenance of YouTube channels, the production of content, and the challenges that need to be addressed. Further, the panellists will discuss, which opportunities video platforms hold for the Classical Music and Performing Arts sector and how those platforms can be effectively used to promote Classical Music and the Performing Arts.