19 February, 17:45-18:45
‘Fresh audience Insights from an arts streaming platform: Marquee TV’
Presented by Marquee TV
Marquee TV is a global streaming platform delivering the best premium curated arts and culture content to audiences all over the world.
What do audiences want from an arts and culture streaming service? Join Marquee TV to find out how data and viewing trends shapes their latest content strategy and plans.
The presentation will be followed by a reception featuring assorted beverages and a buffet.
CEO, Marquee TV
Edward Humphrey has two decades of experience in digital innovation and leadership in the film and TV industry, focusing on building and growing streaming services. He led the launch and growth of the renowned international film platform BFI Player and has advised on streaming strategy for a wide range of European broadcasters. Previous roles include Director of Digital Distribution at Disney, SVP Digital at Zodiak Media (now Banijay), and Head of Digital at Virgin Media TV. Edward is also a Trustee and Non-Executive Director of several organisations, including the Foundling Museum.
VP Content & Marketing, Marquee TV
Cecilia Beacon has two decades of experience running content and marketing teams for international branded services. She spent 6 years at BBC Studios managing the EMEA programming and marketing teams driving awareness, ratings and VOD viewing for 8 branded channels. Previous roles include Director of Broadcasting and Marketing for National Geographic and Fox in the UK and General Manager for FX channel where she won a number of creative and marketing awards for digital innovation. Cecilia also worked as Director of Customer Engagement for BBC Studios globally working with a product team to deliver world class marketing experience for BBC Studios’ top clients.