From Vision to Views - Leveraging Video Platforms
17 February 2025, 15:45 – 16:30
Screening Hall 1
Video platforms such as YouTube play an important role in the consumption of audio-visual content and reshaped the way how audio-visual content is consumed. The platform offers opportunities for individuals, businesses, and organisations to reach global audiences. Focusing on platforms like YouTube and related tools, this panel explores innovative strategies for the distribution and utilization of productions in today’s digital landscape.
The panel delves into how these modern channels can amplify reach, engage diverse audiences, and provide new monetization opportunities. Panellists will share their experience with the implementation and maintenance of YouTube channels, the production of content, and the challenges that need to be addressed. Further, the panellists will discuss, which opportunities video platforms hold for the Classical Music and Performing Arts sector and how those platforms can be effectively used to promote Classical Music and the Performing Arts.
Speakers
Luke O’Shaughnessy
Associate Director at Opera Europa
Luke O’Shaughnessy began his career managing contemporary music festivals before serving as Director of RESEO (2002–2008) and Secretary General of Opéra de Dijon. Since 2014, he has worked with Opera Europa, overseeing the development of OperaVision, a free streaming platform supported by Creative Europe, which brings live and on-demand opera performances to global audiences.
Mimi Harmer
Producer + Sound Designer
Raphael Eckardt
Digital Manager Business Development at EuroArts Music International
Raphael Eckardt has been responsible for New Business, Business Development and Label at EuroArts Music since 2022. In addition to expanding the digital video business, he has also managed to establish a successful audio label since then. He previously worked as a label manager for Arthaus Musik and various smaller production companies in the performing arts sector.
- IMZ
